Beauty of Joseon Skincare UAE

Beauty of Joseon is a Korean Hanbang skincare brand that pairs traditional Korean ingredients such as rice, ginseng and green plum with modern actives. It is best known for the Relief Sun SPF50+ sunscreen and the Glow Serum with propolis and niacinamide. We stock 10 genuine Beauty of Joseon products, sourced from official brand channels in Korea and shipped from Seoul with Cash on Delivery.

“Beauty of Joseon is a global leading Hanbang beauty brand that reimagines centuries of Korean herbal tradition for the modern era.”

Which Beauty of Joseon sunscreen is best?

We stock three Beauty of Joseon sunscreens, all rated SPF50+ PA++++. Choose by finish: the original Relief Sun for a dewy look on normal, dry or sensitive skin, the Aqua-Fresh fluid for oily skin in heat, and the Matte Sun Stick for shine control and reapplying over makeup.

Is the Beauty of Joseon Relief Sun the same as Rice + Probiotics?

Yes. The iconic Relief Sun has been renamed Rice + Niacinamide, and our product page notes it is the same formula as Rice + Probiotics. Read our Relief Sun review and how to apply it.

Beauty of Joseon sunscreen for oily skin

For oily skin in UAE humidity, the Aqua-Fresh fluid is the lightest option, and the Matte Sun Stick keeps shine down through the day. Reapply every two to three hours outdoors. Compare more options in our Korean sunscreen collection.

Beauty of Joseon serum, eye cream and moisturiser

Beauty of Joseon Glow Serum

The Glow Serum: Propolis + Niacinamide 30ml combines 60% propolis extract with 2% niacinamide to calm, hydrate and refine the look of pores. It suits dull and blemish-prone skin. See our Glow Serum review and how to use it.

Beauty of Joseon eye cream

The Revive Eye Serum: Ginseng + Retinal 30ml is a silky serum-cream with ginseng and retinal for the look of fine lines around the eyes. Build up use slowly and wear sunscreen by day.

Beauty of Joseon moisturiser

The Dynasty Cream is the brand's best-selling rice and ginseng moisturiser, in 50ml or 100ml, for lasting hydration with a dewy glow. The Glow Serum + Dynasty Cream Set pairs it with the Glow Serum.

Beauty of Joseon cleanser and masks

The Green Plum Refreshing Cleanser 100ml is a pH-balanced gel cleanser for sensitive, oily and acne-prone skin. For weekly care, the Red Bean Refreshing Pore Mask 140ml absorbs oil, and the Ground Rice and Honey Glow Mask 150ml softens and brightens.

Beauty of Joseon routine for UAE skin

Morning routine

Cleanse and serum

Wash with the Green Plum cleanser, then apply two or three drops of the Glow Serum.

Moisturise and protect

Use a thin layer of Dynasty Cream on dry areas, then a Relief Sun as the last step.

Evening routine

Cleanse and repair

Cleanse well to remove sunscreen, apply the Glow Serum, and dab the Revive Eye Serum around the eyes.

Weekly masks

Once or twice a week, use the Red Bean mask for oily areas or the Rice and Honey mask for glow.

For more by concern, browse Korean skincare for oily skin and Korean skincare for glowing skin.

Is Beauty of Joseon a good brand?

Beauty of Joseon is one of the most popular Korean brands today, and Euromonitor International named it the Global No.1 K-Beauty Suncare Brand in Online Sales based on 2025 online retail sales. Its appeal is gentle, Hanbang-inspired formulas at accessible prices: rice, ginseng, propolis and green plum paired with modern actives like niacinamide and retinal. For a deeper look, read our Beauty of Joseon UAE review.

How to check that your Beauty of Joseon is original

The Relief Sun is one of the most searched products for authenticity checks. Our Beauty of Joseon batch code and expiry guide covers the code, packaging and seller checks, and our Korean skincare authenticity checker guide covers every brand we sell.

Frequently asked questions about Beauty of Joseon in the UAE

Where can I buy genuine Beauty of Joseon in the UAE?

You can buy genuine Beauty of Joseon from Korean Skincare Arabia. We source every product directly from official brand channels in South Korea, check that each batch is fresh, and ship each parcel by air from our Seoul warehouse, arriving in 5–7 days across the UAE and GCC with Cash on Delivery. You can check the batch code on your pack with our Beauty of Joseon batch code guide.

Is Beauty of Joseon a good brand?

Yes. Beauty of Joseon is a well-regarded Korean brand, and Euromonitor International named it the Global No.1 K-Beauty Suncare Brand in Online Sales based on 2025 online retail sales. Its formulas are gentle and Hanbang-inspired, pairing rice, ginseng and propolis with modern actives such as niacinamide. The Relief Sun SPF50+ and the Glow Serum are its best-known products.

Which Beauty of Joseon sunscreen is best for oily skin?

For oily skin, the Relief Sun Aqua-Fresh: Rice + B5 is the lightest choice: a watery, non-sticky SPF50+ PA++++ fluid made for heat. If you prefer a matte finish or need to top up during the day, the Matte Sun Stick with mugwort controls shine and goes over makeup. The original Relief Sun suits normal, dry and sensitive skin better.

Is Beauty of Joseon halal?

Beauty of Joseon does not hold a halal certification, so no product can be called certified halal. Some products, such as the Glow Serum, contain propolis, and the Dynasty Cream contains honey; both are bee-derived ingredients. Skincare is applied to the skin rather than eaten, and many Muslim shoppers check the full ingredient list, which every product page shows, before buying.

Is Beauty of Joseon cruelty-free?

Beauty of Joseon is not listed in PETA's cruelty-free database, which we checked in October 2026. PETA's page says the company has not signed its statement of assurance, so we cannot describe Beauty of Joseon as certified cruelty-free. If animal testing matters to you, check the brand's own statement for the product you want before you buy.

Which country is Beauty of Joseon from?

Beauty of Joseon is a South Korean brand. Its name and style come from the Joseon Dynasty, and its formulas use traditional Korean botanicals such as rice, ginseng and green plum. The brand has been part of Goodai Global, a Korean beauty company, since 2019. Every product we sell is sourced in Korea and shipped from our Seoul warehouse.

Does the Beauty of Joseon Relief Sun leave a white cast?

No. All three Beauty of Joseon sunscreens we stock are described as leaving no white cast: the original Relief Sun has a creamy-light, dewy finish, the Aqua-Fresh is a watery fluid, and the Matte Sun Stick has a soft-matte finish. That makes them easy to wear on a wide range of skin tones, including under makeup.

Do you ship Beauty of Joseon to Saudi Arabia and the rest of the GCC?

Yes. We ship Beauty of Joseon from Seoul to the UAE, Saudi Arabia, Kuwait, Qatar, Bahrain and Oman by DHL Express, with customs handled and delivery to your door in 5–7 days. Cash on Delivery is available in the UAE. Each order is packed in our Seoul warehouse, so you receive stock straight from Korea with a batch code you can verify.

Reviewed by the Korean Skincare Arabia team · Updated October 2026